📣 Marka Takibi

What are people saying about your brand? Are customers complaining, recommending your competitors, or praising you instead? SEOYEN Brand Monitoring instantly detects every mention of your brand across websites, YouTube, Reddit, TikTok, and AI tools, then automatically classifies sentiment as positive or negative with sentiment analysis.

What Is Brand Monitoring?

Brand Monitoring is a multi-source tracking tool that automatically detects every piece of content mentioning the brand name, product name, or industry term you specify across multiple platforms. It notifies you whenever your brand is mentioned in a blog post, YouTube video, Reddit comment, or TikTok content. The MiniMax AI engine classifies each mention as positive, negative, or neutral.

Compared with tools like Mention and Brand24, one major difference with SEOYEN Brand Monitoring is its integration with AI visibility data. By also tracking how often ChatGPT or Gemini recommends you, it provides a holistic view that combines digital reputation management across both traditional and AI channels.

Core Features

• Multi-platform monitoring: Track Web, YouTube, Reddit, TikTok, and AI sources at the same time.
• Sentiment analysis: Automatic positive/negative/neutral classification for every mention; view the overall sentiment score.
• Real-time alerts: Receive an instant email notification when a new mention is detected.
• Mention volume trends: Are conversations about your brand increasing or decreasing? Daily/weekly trend chart.
• Competitor mention comparison: Compare your brand’s mention volume and sentiment score with competitor brands.
• Influencer detection: Who mentions you or your competitors the most? Automatically lists the key accounts.

How to Use It?

1. In the dashboard, go to the “Brand” → Brand Monitoring page.
2. Click the “Add New Monitor” button and enter your brand name or the term you want to track.
3. Select the sources you want to monitor: Web, YouTube, Reddit, TikTok, or AI.
4. Set your notification preferences (instant, daily, or weekly summary).
5. The first data starts being collected within a few hours; previous mentions are also shown.
6. Click negative mentions to go to the source, then respond or create content if needed.
7. Evaluate your market position by tracking competitor mentions in the comparison tab.

Tool Comparison

Why SEOYEN Brand Monitoring?

• Monitoring that includes AI: View both web mentions and your AI recommendation rate from a single platform; this unified perspective, which Brand24 or Mention cannot provide, strengthens your SEO strategy.
• Multilingual content and regional platforms: Mention detection across Turkish-language content and region-specific social media data is prioritized.
• Integrated ecosystem: When you detect a negative mention, you can immediately switch to Competitor Radar or the Site Health report to investigate the cause.
• Included in your plan: There is no need to purchase a separate Brand24 subscription (~1.500 ₺/month); it is included in SEOYEN.

Related Tools

• Competitor Radar — Monitor your competitors’ new content and moves in real time
• AI Analysis — Measure your brand visibility across AI engines
• Traffic Analysis — Compare your brand traffic with your organic performance

Frequently Asked Questions